Obligations when giving financial advice

Entities that provide financial product advice to retail clients must provide a Financial Services Guide (FSG) or make available website disclosure information, give a general advice warning when giving general advice, and prepare and provide a Statement of Advice (SOA) when giving personal advice.

Individuals who provide personal advice to retail clients on relevant financial products must comply with the ‘best interests duty’ and related obligations.

For more information, see:

• Information Sheet 291 FAQs: FSGs and website disclosure information (INFO 291)
• Regulatory Guide 175 AFS licensing: Financial product advisers—Conduct and disclosure (RG 175)
• Regulatory Guide 221 Facilitating digital financial services disclosures (RG 221)
• ASIC Corporations (Financial Services Guide, General Advice Warning and Advertising-related Relief) Instrument 2025/234.

Statement of Advice

If you give personal financial advice to retail clients you must provide a Statement of Advice (SOA). An SOA is a document that helps a retail client understand, and decide whether to rely on, personal advice.

The SOA, among other financial advice disclosure obligations, aims to ensure that your clients receive good quality advice and are able to make informed decisions.

For more information, see:

• Example Statement of advice (SOA): Limited advice (PDF 296 KB)
• Regulatory Guide 90 Example Statement of Advice: Scaled advice for a new client (RG 90).

Record of Advice

Sometimes, you can rely on specific exemptions from giving a Statement of Advice (SOA) when providing personal advice to retail clients if you meet certain requirements. A Record of Advice (ROA) is a simple record that confirms the advice provided by an advice licensee or a relevant provider. The ROA is similar to an SOA but shorter and less formal.

For information about records of advice, see Information Sheet 266 FAQs: Records of Advice (ROAs) (INFO 266) which attaches example ROAs.

The design and distribution obligations (DDO) apply to issuers and distributors of financial products who engage in retail product distribution conduct. AFS licensees and relevant providers are considered ‘distributors’ under the obligations when providing financial product advice.

While AFS licensees and relevant providers are exempt from meeting the reasonable steps obligation under the DDO regime when providing personal advice, there are reporting and record-keeping obligations that apply to them when providing personal advice.

These obligations include reporting to the product issuer:

• information about the number of complaints a relevant provider has received about a product
• any information that the product issuer specifies in the target market determination (TMD) to promptly identify a ‘review trigger’ or another event or circumstance that would suggest a TMD is no longer appropriate, and
• significant dealings in a product that are inconsistent with a product’s TMD.

You must also keep records in relation to personal advice you have provided on a product, including but not limited to, information about complaints and ‘review triggers’.

While AFS licensees and relevant providers providing personal advice are exempt from taking reasonable steps to ensure products are distributed consistently with the TMD, we expect you to consider the TMD as part of meeting the best interests duty in the same way you would consider other sources of research or information about a financial product.

Related information

• Regulatory Guide 274 Product design and distribution obligations (RG 274)
• Information Sheet 264 FAQs: Design and distribution obligations for advice licensees and financial advisers (INFO 264).